The building’s location between Tverskaya Street and Tishinskaya Square on the old borderline of Bolshaya Gruzinskaya Street prompted special care when assessing how it would be seen from distant points. Groundwork (the construction of underground car parking) that defined the built-up area was complete even before initial design and was carried in line with a previous project that saw a total revision in the part of superstructure construction. Spatial layout was forced on us by insolation challenges of the adjacent residential houses. The building’s façade of curvilinear stained-glass panels faces the busy artery of Tverskaya so we propose to construct a glazed elevator well with two panoramic lifts to watch the frenetic life of Moscow’s "Broadway".
The major motif of the façades is reflection, as curvilinear, vertical and sloppy stained-glass panels mirror nearby blocks, cars, passers-by and the sky. Grace and curves of the building’s vertical spaces is in harmony with an old architectural tradition of rounded corners typical of Tishinskaya Square buildings, be it those dating back to the 1920-30s or newly built houses.